HE. 60 loads (this package contains 60 uses as measured to line 1 on the cap). 7 days of fresh scent. Real savings, highest quality every day. Compare to Downy (Downy is a registered trademark of The Procter & Gamble Company. This product is not manufactured or distributed by The Procter & Gamble Company). Safe for all washing machines. Safe for septic systems. Made in USA.